• Retailer opens its first physical clothing store

    Retailer opens its first physical clothing store

    Amazon is opening up another physical store, this time for consumers who want to buy clothes. On Wednesday, Amazon opened its first clothing store in Glendale, California, offering a variety of popular brands including Calvin Klein, Lacoste and Levi’s as well as Amazon essentials. Amazon has preopened a variety of convenience stores called Amazon Go, aimed at simplifying shopping by offering cashierless checkout, allowing customers to buy drinks, food and other items without waiting in line at a cash register. “We’re bringing Amazon’s advanced technologies and world class operations to shopping for clothes in a physical setting for the first time, making the experience more inspiring, convenient and personalized for…